Creates persuasive and engaging written content for marketing and advertising.
Read stories from professionals who have experienced job displacement due to artificial intelligence in this field.
Emily’s freelance work dwindled from 10 to 1 assignment per week after clients switched to ChatGPT. She was out of work for three months before taking a job passing out grocery store samples. “If a robot can do your job for less, it’ll end up doing that.”
Copywriting didn’t come to me straight away, so I did secretarial work for years, and admin roles in the public sector. I’d heard of some friends who needed a copywriter for their businesses, and I was interested in writing professionally, so I enrolled on an online course. It cost a month’s wages and took eight months to complete, but I enjoyed the creativity. I got the gardening centre job a few months later. I’d interview different experts to write blogs on topics such as growing potatoes or planting trees. I threw myself into it and passed my probation. Around eight months in, I noticed I was getting less work. One day, I overheard my boss saying to a colleague, “Just put it in ChatGPT.” The marketing department started to use it more often to write their blogs, and they were just asking me to proofread. I remember walking around the company’s beautiful gardens with my manager and asking him if AI would replace me, and he stressed that my job was safe. Six weeks later, I was called to a meeting with HR. They told me they were letting me go immediately. It was just before Christmas. Thankfully, I got a temp role doing admin work in January, but going back to that after having my dream writing job was devastating.